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Buy It
The product intelligence layer for the video economy

Make every product in creator video shoppable

AI recognizes the brands and products already showing up in creator videos and TV shows and matches them to real retailers. Storefronts, affiliate links and structured product data follow automatically, without anyone tagging a product by hand.

A working tool, built in Bentonville with retail partners

Real videos and TV shows already analyzed. Real products matched to real affiliate links, shipping worldwide.

"Working with Buy-it.ai allows us to tap into a new kind of demand from customers who are already inspired by what they see."
HomeRootsGil Bar-Lev, HomeRoots
  • Fuel Accelerator
  • Capital Factory
  • NVIDIA Inception

The platform

One platform. Multiple AI engines

A single AI platform powering commerce, product intelligence and video understanding.

AI Detection

Recognizes products throughout the video.

Product Matching

Matches products to retailers worldwide.

Affiliate Engine

Generates monetization automatically.

Storefront Engine

Builds searchable storefronts.

Analytics

Tracks products and performance.

API

Feeds matched product data to other systems on demand.

For creators & agencies

A new revenue stream, on top of income creators already earn

Creators already earn from views, subscriptions, and brand deals. The products in their videos add another stream: when audiences buy what they see, the creator earns a share. Set it up once and it runs on its own: a passive stream on top of everything already made.

  1. 01

    Viewer taps a product in the storefront

  2. 02

    Buys it from a real shop, any country, shipping-aware

  3. 03

    The creator earns a revenue share. Automatically.

Microsite storefront: live example

One thing the engine builds is a shoppable microsite storefront. Our TV & film gallery is a real one, generated from analyzed video. Browse it to see the format the engine builds for any catalog.

Explore a live storefront →

Retailer matching

Matched to real shops, the ones you choose

Every product in a video is matched to a real listing at the retailers you pick (from Home Depot and Amazon in the US to Bunnings, Argos and MediaMarkt worldwide) and turned into a trackable link. You decide which shops to match against; we handle the rest.

Match anywhere

Retailers across the US and around the world

United States

  • Amazon
  • Home Depot
  • Lowe's
  • Walmart
  • Best Buy
  • Target
  • Wayfair

Worldwide

  • Argos
  • B&Q
  • Bunnings
  • MediaMarkt
  • Otto
  • Zalando
  • + hundreds more

Bring your affiliations

Already have retailer affiliate or partner accounts? Links carry your tags, so the revenue lands where it always has, with nothing to renegotiate.

Or use our networks

No accounts to set up. We route matches through our affiliate networks and share the revenue back, with coverage that keeps growing.

See it in action

Real storefronts, generated from real videos

Zen Bathroom Retreat: Clean Lines & Natural Warmth
Wooden bathroom mat

Wooden bathroom mat

Tap to shop

Bathtub

Bathtub

Tap to shop

Bathroom accessories

Bathroom accessories

Tap to shop

Toilet

Toilet

Tap to shop

Mirror

Mirror

Tap to shop

Bathroom vanity

Bathroom vanity

Tap to shop

0/6

Inspired from the series Outer Banks
Denim Shorts

Denim Shorts

Tap to shop

Top

Top

Tap to shop

Belt

Belt

Tap to shop

0/3

Inspired by Peggy Martin from the series Sweet Magnolias
Necklace

Necklace

Tap to shop

Ring

Ring

Tap to shop

Dress

Dress

Tap to shop

0/3

Where this goes

Beyond storefronts

One pipeline, many downstream uses, from analytics and retail media to APIs and future AI applications.

Product intelligence

See what shows up across video

Which products appear, where, how often, and in whose content, turning a video library into real market and brand insight.

Commerce infrastructure

Structured product data, ready to build on

The same pipeline exposes structured product data and affiliate rails that other systems and storefronts can build on.

Retail media

Reach the audiences already watching

Retailers and brands reach the exact audiences and creators already featuring their products across video.

Brand discovery

Find products in the world's videos

Brands like Walmart or Home Depot see where their products already appear across the world's videos: demand no one was tracking.

Ways to work with us

Hosted, white-label, or wired into existing systems

Usage-based, with a revenue share: Buy-it earns when its partners earn.

Hosted by Buy-it

Share the videos or channels. Storefronts and product pages go live on buy-it.ai, and the fastest start is a single creator or show.

White-label

The same storefronts under a partner's own brand and domain, for agencies running a creator roster or retailers running their own shop.

Product data via API

Matched products, retailer links and where each product appears, delivered into the tools a team already runs, so the data sits in its own stack.

Each option runs the same hands-off pipeline, from a single video to a whole library, with retailer matching across markets and shipping-aware results per country.

Inspired by Emily Copper from the series Emily in Paris
0:14 · analyzing whole video

There's revenue hiding in every video you can't see.

  1. 1. Video Library
  2. 2. AI Processing
  3. 3. Products Detected
  4. 4. Storefront Generated
  5. 5. Revenue Generated

Usage-based + Revenue Share

Get access

Find your way in

Usage-based pricing with revenue share, shared during onboarding. Pick the path that fits and see how it works.

Every video is already a catalog